Before we even get started, make sure you follow me on Instagram – http://instagram.com/servenomaster
I have been upping my game lately with more awesome pictures from my little island and I hope you enjoy them.
Instagram is a very powerful social network that many people struggle to understand. Why do people want to look at pictures of my dinner? When did taking selfies become a business?
Instagram is the Future
Social networks are changing and the key element is the shortening of the message.
What is shorter than a tweet? Taking a picture!
When something works, the other social networks will steal it and strip away the stuff that doesn't.
Hashtags are here to stay and all social networks now use them.
When I'm scrolling through my Facebook feed, I basically ignore all the text posts.
I only look at the pictures.
And that's what Instagram is.
The key demographic for social media is teenagers and these days none of them are using Twitter or Facebook.
They are all about Snapchat and Instagram.
Simple messages work better.
Build an Army
The best thing about Instagram is the ease with which you can go viral.
Twenty years ago emails were going viral and getting forwarded like crazy.
Now if someone forwarded you a funny email you would block them forever.
Videos and images are all the rage and will stay that way until 3D really comes into its own.
Now is the time to build up an easy following and get your message out there.
The reason our generation is intimidated by these new platforms is that they seem just so….simple.
Surely it can't be that easy?
But look at my feed.
When I switched from smart pictures to photos of my islands with loads of hashtags, the likes started rolling in.
Take Action Today
You don't have to learn and master Instagram in a single day.
You can just start by joining, taking a few photos and following me.
Those are easy actionable steps that will get you started in less than ten minutes.
And to really grow your army, take the time to listen to today's episode.
- You don't need a following to find an audience
- Good pictures can be the foundation of your business
- Instagram is the wave of the future