Retargeting is a critical part of your business. You put a pixel into your website that tracks every visitor. After they leave, you can show them ads on many platforms for pennies on the dollar!
Place Your Pixel
You might feel like you’re not ready to start running complicated advertising and retargeting campaigns.
Fro now you just want to create free accounts and place tracking pixels on your website.
This process takes twenty minutes, but it will make you a ton of money when you’re ready.
You will have the necessary data to start campaigns.
At least place the Facebook tracking pixel today.
This will allow you to create custom audiences and learn a great deal about the people who visit your website.
The Wave of the Future
Retargeting is a technology that is only going to grow.
Right now if someone visits your website and leaves, the conversation ends.
With retargeting, you can continue the relationship and follow them around.
You get multiple chances to reach out and connect with people.
It takes up to seventeen messages before people become aware of your brand – now you can finally get all those chances.
[easy-tweet tweet=”Retargeting is the wave of the future and you can either surf it or get crushed under it.” user=”servenojonathan” hashtags=”servenomaster”]
Save this Episode
If you feel like today’s lesson is a little too advanced, that’s ok!
Just save it in your memory banks and bookmark it.
Come back when you feel ready in a few months or years.
I’ll be right here waiting. 😉
- Don’t let your offers go stale
- Try new offers and mix it up
- Ask people what they want and give it to them
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Send in your questions to podcast [at] servenomaster [dot] com